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#DiGiorNOYOUDIDNT: DiGiorno ‘still not over’ #TheSoundOfMusicLive snub

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Poor DiGiorno. Always the bridesmaid.

But that didn’t stop the pizza company from capitalizing on Thursday night’s performance of “The Sound of Music Live!” As related hashtags dominated Twitter, DiGiorno live-tweeted the show to mixed reviews.

Tasty? Half-baked? Whatever the verdict on the company’s social media strategy, DiGiorno definitely got people talking.

Here are the tweets:

DOUGH a crust an unbaked crust
RAY, a guy that likes pizza
ME a pizza liked by a guy named ray
FAH no idea what fah is
SO so
LA a city
T tee— DiGiorno Pizza (@DiGiornoPizza) December 06, 2013

Good news Maria! You're having dinner with the adults tonight! :)
Bad news Maria! Kids are having pizza :(
#TheSoundOfMusicLive— DiGiorno Pizza (@DiGiornoPizza) December 06, 2013

Sniff.



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